Ask a Gallery Owner | Should Artists Brag About Their Sales?

I received the following issue from a reader in Calgary:

I have a burning problem for you. I have reviewed it with other artist good friends, but I would like to hear your belief on this if you have the time.

Is it prudent for an artist to boast about a offered painting on social media?

It can make me unquestionably outrageous to see artists submit, in upper case, daring letters, flourished with several exclamation marks, Sold!!

…Face Palm! ARGH!

Is this remotely beneficial for one’s future product sales?
Is this blatant bragging?
Is this amateurish?

I seldom write-up Marketed on my social media, let by yourself a little point out of the sale.

My believed is, making and gross sales are what we are supposed to do, and it screams beginner to me. Am I off foundation listed here?

Do realtors ‘brag’ about the previous property they marketed? Do made use of car or truck salesmen? How about a plastic surgeon…SOLD!! one more pair of triple D’s!!



My Reaction:

Hello Michelle – it’s wonderful to hear from you, and I’m happy you achieved out with this issue. I do comprehend what you are stating – that it feels braggadocious to share income on the internet or by social media. I would truly argue that it unquestionably is a excellent notion to write-up revenue in this way. Publishing sold perform can produce buzz all around your operate with your followers – they will normally congratulate you on the sale and experience genuinely energized for you. That is all good electricity and vibes going your direction. Far more importantly, having said that, when your past customers see that many others are shopping for your work, it can help them really feel validated in their determination to have bought your work. For people who have not still acquired from you, it allows shift them nearer to a order conclusion when they see that other discerning consumers are obtaining your perform.

I in particular really like viewing posts wherever we get to see the artwork in its new residence, and potentially a picture of the artist and prospective buyers.

Sales should be celebrated!

I know it feels like you are tooting your own horn to submit gross sales, but if you do not toot that horn, no one will!

Certainly you would want to be careful not to overdo it, or to expose individual details about the potential buyers, but as prolonged as you’re thorough with that, I would stimulate you to go for it! I feel you’ll discover that your followers will like to see what’s going on with your sales.

P.S. just for enjoyment I’m together with a web page from a area newspaper with a realtor’s ad where by we see an illustration of just what you stated – the realtors listing 10 recent houses that they’ve bought.

Michelle replied:

Many thanks so much for this comments. You spotlight excellent factors. I will check out it…it just won’t be double Daring or UNDERLINE!!! “in your face” variety of write-up. A issue of actuality, not fluffy, not bragging , just informational.

What do you imagine – is it a excellent plan for an artist to publicize not long ago marketed artwork? How do you let your followers know about these product sales? Have you found other artists go far too far in bragging about their revenue? Share your ideas in the responses beneath.

Mildred K. Pearson

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